Mayer Brown Represented Travel Counsellors in Acquisition of Technology Platform Planisto

Mayer Brown Represented Travel Counsellors in Acquisition of Technology Platform Planisto

Mayer Brown has advised Travel Counsellors, a Vitruvian portfolio company, on its acquisition of travel technology platform Planisto and associated IP assets from B2B travel technology company EURAM.

Global law firm Mayer Brown has successfully steered Travel Counsellors, a Vitruvian Partners portfolio company, through the acquisition of travel technology platform Planisto and its associated intellectual property (IP) assets from B2B travel technology provider EURAM.

Mayer Brown's role in the transaction extended beyond mere legal counsel. The firm's dedicated team provided comprehensive guidance and support throughout the acquisition process, ensuring a smooth and successful outcome. Their expertise in mergers and acquisitions, private equity, and intellectual property law proved invaluable in navigating the complexities of the deal.

By integrating Planisto's cutting-edge platform into its technology stack, Travel Counsellors will be able to craft intricate, personalized travel itineraries and present them to clients in a user-friendly manner. This strategic move also welcomes the talented minds behind Planisto to the Travel Counsellors team, further bolstering their expertise and development capabilities.

Travel Counsellors, headquartered in Manchester, empowers a network of over 2,000 home-based travel advisors across the UK, Belgium, Ireland, Netherlands, South Africa, and UAE to tailor unforgettable trips for both leisure and business clients.

Under the leadership of Private Equity partners James West and Perry Yam, Mayer Brown's seasoned London team, including associates James Beattie (Private Equity) and Ellen Hepworth (IP), provided comprehensive legal counsel to Travel Counsellors throughout the acquisition.