Importance Of Trademarks For Startups Introduction In the startup industry, developing a strong and recognizable brand is just as crucial as producing excellent goods or services. The strategic...

E-Commerce And Trademark Law: A Growing Concern Introduction India has experienced remarkable growth in e-commerce and online marketplaces over the past few years. Consumers now enjoy a fresh...

Celebrity Rights Under IPR INTRODUCTION A celebrity is a somebody of fame. Any writer, actress, model, athlete, musician, politician, or anyone else who draws attention from the public is a...

Non-Traditional Marks And Their Registration Challenges Introduction Regarding trademarks and intellectual property, the concept of "unconventional trademarks" has become interesting and dynamic....

Concept Of Passing Off Action For Protection Of The Trademark INTRODUCTION In situations where the owner's trademark has not been registered, passing off is extremely crucial. However, establishing...

Concept Of Trading On Trademarks Introduction Any product or service's branding plan includes a trademark. A brand manages an organization's reputation, and it is a common perception of a business...