ADSERO Advised UMX Studio On Its Acquisition By Jetapult

Adsero advised UMX Studio in its acquisition by Jetapult, marking the latter’s first investment in the MENA gaming market and supporting Saudi Vision 2030.

Update: 2024-10-25 10:00 GMT

ADSERO Advised UMX Studio on its Acquisition by Jetapult

Adsero has successfully advised UMX Studio, one of Saudi Arabia's pioneering game development studios, in its recent acquisition by Jetapult, a global strategic investment company in the gaming sector backed by Accel.

This transaction marks Jetapult's inaugural investment in the MENA region and aims to expand its electronic games portfolio, target new global audiences, and facilitate opportunities for international investors in Saudi Arabia's gaming industry. Additionally, it underscores Saudi Vision 2030’s ambition to position the country as a regional hub for video gaming and e-sports.

The Adsero Team was led by Partner Ibrahim ElGengehy, with support from Associate Soha Hussein and Junior Associate Youssef Abdelkader.

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